The Savvy Wallet

  AG1 Review 2026: Is It Actually Worth $79 a Month? AG1 is probably the most talked-about supplement of the last three years. Andrew Huberman mentions it. Lewis Hamilton endorses it. Peter Attia sits on the scientific advisory board. The podcast sponsorship budget alone must be enormous. But strip the celebrity layer away and you're looking at a greens powder that costs $79–$99 per month. That price demands an honest answer to a simple question: what are you actually getting? Here's the full picture — including what the marketing doesn't tell you. What Is AG1? AG1 (formerly Athletic Greens) was founded in 2010 by Chris Ashenden in New Zealand after his own health struggles. It's a daily powdered greens supplement — one scoop mixed with water — containing 75 vitamins, minerals, probiotics, adaptogens, and whole food-sourced plant compounds. The most recent version, AG1 Next Gen , launched in early 2026 with an expanded probiotic profile (10 billion CFUs, up from 7...